Home Jianzhan attracted media attention and stirred up the Haixi home furnishing market

In 2012 , when the national home furnishing market was relatively sluggish, a whirlwind of the home furnishing industry was brewing on the west bank of the strait. This whirlwind not only attracted the strong attention of hundreds of professional media across the country, but also attracted national furniture, building materials and decoration manufacturers. response actively.


(1) National Media Focus on Home Construction Exhibition

The 2012 China (Fuzhou) Furniture Building Materials and Decorations Expo (referred to as "Home Construction Exhibition") will be held at the Fuzhou Strait International Convention and Exhibition Center on November 16-19 .

As the exhibition period draws near, the home furnishing industry media from all over the country have reported the latest progress of the home construction exhibition, which has caused a strong whirlwind in the national home furnishing industry. Tencent · Damin.com, Tencent Weibo, Sina Weibo, Baidu · Fujian, Fuzhou News, Fuzhou Evening News Online · Dongjiekou, Sina Leju, Sohu, Haidu, Dongkuai, Haixi Real Estate, 580 Real Estate Network, Hunting House Network, Housing Network, Fuzhou Convenience Network, Zhongjie Network, Multiple Art Malls, First Furniture Network, Furniture Shopping Guide, China Brand Furniture Joining Network, Fufang Network, Tenant Network and other network media; Fuzhou Daily, Fuzhou Evening News, Strait Metropolis Daily, Southeast Express, Xinhua News Agency, International Business Daily, China News Service, Fujian Daily, China Daily, Xiamen Evening News, Xiamen Daily, Xiamen Business News, Quanzhou Evening News, Southeast Morning News, Jinjiang Economic News, etc. Newspaper media; "Fujian Furniture & Home", "Home", "Asia-Pacific Media", "Baihui Home", "Impression Home", "Southeast Real Estate", "China Furniture Report", "Furniture China", "Furniture Mainstream", etc. Magazines have pointed their lenses at the source of this whirlwind- 2012 China (Fuzhou) Furniture Building Materials and Decorations Expo (hereinafter referred to as "Home Construction Exhibition").


(2) Buyer invitation to cover 85 counties in the province

Since July , Jiajianzhan ’s marketing team has penetrated into 9 prefecture-level cities in Fujian province, covering 85 county-level cities, inviting dealers, and has received support and response from tens of thousands of dealers. The person in charge of the organizing committee said: "There will be tens of thousands of distributors gathered in Fuzhou, because this is a large-scale home building materials exhibition held at 'Home Gate', and these participating brands are also for the Fujian market, so they are In terms of business, it is an excellent opportunity to create wealth. "

In addition, the person in charge of the organizing committee also revealed that many manufacturers from all over the country have already visited Fujian. They are optimistic about the Fujian market and hope that through the platform of the home construction exhibition, they can penetrate the county market and connect with more dealers.


(3) The most anticipated professional home furnishing exhibition in Haixi

With the trend of the entire Hercynian home furnishing market surging, what kind of magic does Jiajian Exhibition possess?

1. Professional ability to hold exhibitions. The Home Construction Exhibition is sponsored by the China Foreign Trade Center (Group), the People ’s Government of Fuzhou City, and the Fujian Provincial Department of Foreign Trade and Economic Cooperation. Strong support was given to the exhibition. Jiajian Exhibition is undertaken by China Foreign Trade Guangzhou Exhibition Corporation and Fujian Huiyuan International Exhibition Co., Ltd. The former is the organizer of the world's largest furniture exhibition - China Guangzhou International Furniture Fair, and Asia's largest building materials exhibition - China (Guangzhou) International Building Decoration Expo.

2. First-class exhibition scale. The home construction exhibition will build the largest home building materials and residential decoration exhibition in the country with a powerful scale of 80,000 square meters and more than 3,000 booths. Its scale is equivalent to the " cross-strait economic and trade fair " ( 5? 18 ) and " strait project results" " Trade Fair " ( 6? 18 ).

3. The idea of ​​international exhibition. This year's home construction exhibition will not only inherit the grand gathering of the previous brand exhibitors, but the organizer is also expected to open a new "international exhibition area" to attract foreign furniture, building materials and decoration brands to participate in the exhibition. International home feast.

4. Diversified exhibition activities. "Fujian First Annual Conference of Furniture Building Materials and Decorations Dealers", " 2012 China Furniture and Building Materials Industry Summit Forum", "Hong Kong Designers Creative Design Forum", "Furniture Dealer Profitable New Thinking", "Dealer Entrepreneurship Training Conference" A series of forums and seminars. It is worth mentioning that the organizing committee will invite Liang Zhitian, the world's top interior designer, to give a lecture at the home construction exhibition to exchange with the majority of manufacturers and distributors the cutting-edge industry trends. In addition, Jiajian Exhibition will also launch buy-back special offers, bare-price huge benefits, and 10,000 group buy-back activities, which are definitely worth looking forward to.

As the annual home furnishing materials industry event on the west side of the Straits, home construction exhibitions are in full swing. According to the Office of the Organizing Committee, over 1,000 brand manufacturers from well-known furniture, building materials and decoration industries at home and abroad have signed up for the exhibition, which has aroused the strong attention of many home furnishing distributors in Haixi. Fuzhou Home Furnishing Store is competing for the booth and advertising resources of the home construction exhibition, which has become a highlight in this home construction exhibition. Many domestic and foreign home building materials distribution industry giants such as Red Star Macalline, Xiyingmen, Juran Home, Jijiajia World, B & Q also joined the home construction exhibition team.

Business gathered in Fujian, Nuggets and Hercynian; the world looked at China, China looked at Hercynian. The strategic significance in cross-strait exchanges destined that Hercynian will become the world's most dazzling nugget exchange platform. Manufacturers from all over the country have brought Haixi to the market with their own brands to expand new markets. Fujian, as the core area of ​​Hercynian strategy, is vigorously constructing several metropolitan economic zones to bring new opportunities to the province's home building materials market. Lay a solid foundation for domestic and foreign brand home furnishing companies to expand the "Haixi" market.

The official website of the 2012 China (Fuzhou) Furniture and Building Materials Expo (referred to as "Home Construction Exhibition") is: . Tel: 0591-87731225 ; Fax: 0591-87807016 ; Email: ;





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